Greetings! It’s late afternoon in Kentucky and the rain is starting to fall, but I want to rattle this off as it’s so important.

As a business owner, you want all your wheels spinning as fast as they can go. And in this, it’s mandatory that you clearly distinguish the point-of-sale strategy from personal multitasking. I discuss the difference in my book Work the System: The Simple Mechanics of Making More and Working Less.

Regarding the point-of-sale positioning, I offer an analogy, And here it is, from Chapter 15, entitled Point-of Sale Thinking.

“Consider the cash register. Before the customer walks away from the till, payment is confirmed, a receipt for the customer is generated, a replacement for the purchased item has been ordered for inventory, internal accounting is completed, and the sales commission is tallied. We spell out the concept in Centratel’s General Operating Principles: “Do it NOW. We don’t delay an action if it can be executed immediately.” You can find my General Operating Principles in Appendix B of my book.

And here’s another quote, from Chapter 15 “For both your business and your personal life, the point-of-sale posture allows you to focus on the path ahead while your other systems strategies prevent problems from sneaking up from behind. Wear the point-of-sale banner on your sleeve and you will experience robust confidence, the opposite of overwhelm.

Here are two point-of-sale strategies that will help make your life simple and clean. The first is to altogether reject procrastination and make it your moment-to-moment quest to knock off tasks as they appear.

The second strategy is to automate a task and thus altogether eliminate the requirement for human action.”

The point-of-sale chant? AUTOMATE-DELEGATE-DISCARD. That’s a mantra worthy of its own focused video, and I’ll record that one soon. See you next time!